Our Intelligent Information methodology is based on 25 years of research into how the mind processes information and how to improve understanding.
Prof. John Sweller developed Cognitive Load Theory (CLT) and 5 Principles which proved to reduce the effort of information. John has kindly endorsed our developments of his original work.
Information should be created for the minds of the audience.
Our minds are amazing but research has proved they do have limits.
When it comes to handling new information that can be as low as 4 bits at any given time.
For more click through the tabs on the adjacent window.
Overview - Information loads on the mind
2nd Load - how is it presented?
1st Load - how difficult is the information?
has 5 Principles which reduce the load imposed in just presenting information
